Inspiring a Low Carbon Energy Future

for City University of Hong Kong and CLP

Creating an inspiring and fun educational showcase of low carbon energy technologies to explain energy impacts on our environment and the benefits of a low carbon energy future. The LCEEC integrates bilingual infographics, technical models, digital and tactile interactive games, video and animations, together with a 3D immersive experience.

The Brief

City University of Hong Kong (CityU), engaged Sedgwick Richardson to design and project manage the creation of a Low Carbon Energy Education Centre (LCEEC) sponsored by Hong Kong based power company, CLP.

CityU and CLP are both known for their commitment to sustainable societal and economic advancement. These values are also core to our own purpose of building belief in the future, so this is a project we relished being part of.

The goals of the LCEEC are:

  • Create awareness of climate change
  • Improve understanding of energy impacts and advocating the need for low carbon power generation
  • Engage with the general public, in particular high school and university students and professional groups to give an in-depth understanding of Hong Kong’s power supply future
  • To highlight how Hong Kong can play its part in creating a low carbon energy environment
  • For visitors to leave with a good knowledge of the current power supply landscape in Hong Kong and to well informed on future challenges

 

The challenges and opportunities

1

How do we integrate a multitude of diverse elements including physical displays and models in a clean and cohesive visitor journey

2

How do we create an inspiring and memorable experience

3

How do we clearly present a wealth of information, in two languages, within a limited space

Mapping the journey

Work began with mapping the desired visitor experience through their journey. The approach was to create five distinct zones to lead visitors through the arc of a strategic story with each zone layering on the knowledge gained; from context of Climate Change, the challenges and issues presented by different energy sources, through to potential resolution and follow on actions.

Communication objectives and key messages were clearly defined for each zone to inform content.

The floor plan was then designed to maximise use of the 3,400 sq ft space and accommodate all of the physical elements.

Optimizing traffic flow was a critical consideration with guided tours parties of up to 20 people to be accommodated.
In the five defined zones, 19 touch points were created with content presented in three levels:

  1. Panels—to surface essential information on each topic
  2. Touch screen e-books—providing in-depth and descriptive detail
  3. Interactive games—play, learn and apply
  4. A fully immersive experience—the centre piece

Starting with the issue of climate change and introduction of fuel types, the journey leads visitors through learning the characteristics of each renewable energy source to the application of learned knowledge.

Setting the tone

The LCEEC caters to diverse local and international audiences ranging from primary school students to energy professionals. The tone and language of the bilingual content therefore needed to strike the right balance to be suitable for visitors with varying literacy levels.

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Designing an identity and visual style

An identity was developed and applied to the exterior of the centre which includes a multi screen video display to welcome visitors and to provide an overview of the centre.

Meeting the technical challenges

Our role extended to overseeing software development, hardware consultancy and supply, housing of 3D models—including a wind turbine—and overseeing construction and final Installation and testing.

Meeting safety requirements, including the integration of an emergency lighting system, was of paramount importance. Consideration was given throughout to ensure safe use of exhibits by children of all ages.

Technology deployed in the centre includes:

The Performance

Following a 5-month design and build process the LCEEC was soft launched in February and will be opened to the public in April 2017.

 

“It’s been such a great pleasure to work with you all. Against all odds, we have produced an engaging and educational experience that truly explains how energy impacts on our environment and the benefits of a low carbon energy future.”

Daphne Lui, Public Affairs Manager, CLP
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