Embracing science and technology integrated with homeland security operations, HTX is Singapore’s latest statutory board, pioneering innovative solutions that empower and transform Singapore’s Home Team to keep Singapore safe and secure.
Every commander, every officer must embrace tech and welcome what HTX can do for them, even when using tech means disrupting existing routines and established ways of doing things.
The branding solution for HTX also carries a clear employee value proposition, one that intends to inspire STEM talent with a sense of purpose at the forefront of technology empowering the front-line of Homeland Security.
Protecting lives and property, maintaining law and order and, ultimately safeguarding Singapore through the application of science and technology – it is a noble cause, which I hope will inspire our Stem talent to join HTX.
The Sedgwick Richardson team worked closely with HTX on defining the HTX narrative and brand identity as well as implementing the brand on key touch-points.